Driving the digital revolution
Digital innovators in the research industry? The title fits snuggly on the shoulders of Afritorch Digital. Founded by Thabo Mphate and Michel Katuta, the company is not a research agency, but rather a technology enabler for research agencies. Digital innovators in the research industry? The title fits snuggly on the shoulders of Afritorch Digital. Founded by Thabo Mphate and Michel Katuta, the company is not a research agency, but rather a technology enabler for research agencies. Afritorch Digital has created online communities in Nigeria, Kenya, Ghana, South Africa, Tanzania and Zimbabwe, made up of people who have opted in to participate in market research. Participants are incentivised in various ways, including airtime, retail vouchers and cash.